The old school said: "First the strategy is developed by top management, then the strategy is communicated to the next management layer, which then asks a number of employees to execute the strategy". That time is over. Successful strategy work and execution are today one and the same discipline to be carried out at the same time. This requires, among other things, clear communication.

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If you use MakeMyStrategy™ you can simply tell your entire organization what the strategy work is about by showing this little cartoon.

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Strategy doesn't have to be difficult.

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