MakeMyStrategy™ is based on various recognized strategic theories and best practices from years of working with strategy and execution.

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Strategy development is formalized. This also means that the tool guides you based on a set of case contexts and consequences. The tool keeps track of everything for you. You can freely jump around within the framework and as content is created, more and more is opened up.

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Therefore, some areas are only available when other areas are filled in.

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